Task & Idea
Niche
Sustainability and fashion awareness, suitable for market launch in Berlin.
Research
Based on research conducted by our the client.
Priorities
A simple, playful, functional design.
Idea
The founder wanted me to develop a digital product that would allow customers to order clothing repairs. Her company would then collect garments from customers’ homes and return them at its best in a few days.
Cheap clothing production incurs massive social as well as environmental costs. Many garments are simply discarded, even after minor damage, because it is too inconvenient to repair.
To bring about improvement in this situation, MEND sought to provide an easy high quality service.
My job included the planning and the design of a website for a start-up delivery service for clothing repair, but I also participated the conceptualization phase.
Cheap clothing production incurs massive social as well as environmental costs. Many garments are simply discarded, even after minor damage, because it is too inconvenient to repair.
To bring about improvement in this situation, MEND sought to provide an easy high quality service.
My job included the planning and the design of a website for a start-up delivery service for clothing repair, but I also participated the conceptualization phase.
